Search Everywhere Optimisation 

Makes your business discoverable on AI, voice, and beyond.

Search Everywhere Optimisation is the evolution of traditional SEO. It's about being discoverable not just in search engines, but in every modern discovery engine your customers use—from Google Assistant and app stores to short-form videos and visual search.

At Tea Powered Projects, we help ambitious brands adapt to this shift with a unified search everywhere optimisation strategy built around structured data, platform-first content, and intent-driven user journeys. No keyword stuffing. No SEO myths. Just measurable discovery on the platforms that drive today's search experience.

The way people search has changed. Today, users don't rely on traditional search engines—they ask voice assistants, scroll TikTok for reviews, type queries into AI tools, and even browse app stores for services and solutions.

However, most businesses are still stuck optimising solely for Google search. That's a problem.

You're missing a huge part of modern traffic if your content doesn't appear in visual search, short-form video, or voice responses from tools like Google Assistant.

Your users search across multiple platforms and expect consistent, relevant answers no matter where they are. If you're only focusing on ranking in Google, your brand is invisible to a growing percentage of your audience.

This is where search everywhere optimisation changes the game. It extends your brand presence across the whole digital ecosystem, reaching people where they search today, not where they used to.

Search everywhere optimisation is a modern SEO strategy that prepares your content to be discovered across all digital search environments—not just traditional search engines like Google.

It covers everything from:

• Voice search optimisation (e.g. Siri, Alexa, Google Assistant)

• App store visibility (Google Play, iOS App Store)

• Video search (YouTube, TikTok)

• AI-driven tools (ChatGPT, Perplexity, Google Bard)

• Visual and image-based search

• Structured content for rich results like featured snippets

The goal is to optimise content for how people search—whether they're typing, talking, swiping or scanning.

Today's search experience is fragmented, but users expect fast, relevant answers. By aligning your content with user intent across different platforms, devices, and search contexts, search everywhere optimisation makes sure your brand is:

• Discoverable when people use natural language in voice or AI

• Visible in product searches within ecommerce platforms

• Positioned to deliver detailed product descriptions, high-quality images, and engaging content optimised for multiple formats

In short, it's about being found everywhere your customers are already searching.

We optimise for visibility across:

• Google Search and Google Assistant

• YouTube and short-form video platforms (TikTok, Instagram Reels)

• App stores like Google Play and iOS

• AI tools like ChatGPT, Google Bard, and Perplexity

• Ecommerce platforms with product-level enhancements

• Voice search and visual search tools

By tailoring your content and metadata to each platform's algorithm, we help you appear in search results your competitors haven't considered.

We implement clean, compliant schema markup to ensure your content is machine-readable, which is crucial for surfacing in voice, AI, and Google search results.

From LocalBusiness and Product schema to FAQPage and HowTo, we ensure your site is structured for discoverability, not just crawled for content.

We help brands adapt to the search landscape by creating and optimising:

• High-quality images and video content for visual search

• Detailed product descriptions for marketplaces

• Snippet-ready copy to increase chances of ranking in featured snippets

• Engaging content that enhances user behaviour signals like click-through, dwell time, and audience retention

We don't chase trends—we build systems that work long-term. At Tea Powered Projects, our team combines hands-on technical SEO with a strategic understanding of how the search experience evolves across multiple platforms.

Whether implementing structured data at scale, optimising for voice search, or deploying schema to boost visibility in AI tools, we bring clarity to complexity—and results you can measure.

We've helped businesses position themselves inside:

• Google's AI-generated snapshots

• Bing Chat and ChatGPT results (by optimising for entity recognition and content clarity)

• Google Assistant and smart device searches

• Local and national app store rankings

• Long-form and short-form discovery engines like YouTube and TikTok

When other agencies discuss "future-proofing," we deliver it through tested, real-world SEO and search engine optimisation strategies.

Your audience is already searching—on Google, on mobile, through voice, in AI tools, and across social platforms. If your business isn't there, your competitors will be.

Book your Search Visibility Audit today and discover precisely where you're missing out—and how we can fix it.

✅ Expert-led strategy
✅ Structured for AI, voice, and modern platforms
✅ Built for long-term traffic and discovery

Let's put your brand in front of the right people, everywhere they search.