Google Business Search Engine Optimisation

Setting up and managing a Google My Business account is crucial for improving your local SEO, whether you’re a coffee shop, a trades business, or a local service provider. If your business information is outdated, inconsistent, or incomplete, Google penalises your listing, pushing you lower in the Google search results.

Worse, your competitors with fully optimised business profiles capture direction requests, mobile calls, and walk-in traffic that could’ve been yours.

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Our Google Business SEO service improves your local search visibility, ensuring your business listing appears in the coveted Google 3-pack and Maps results when nearby customers search on mobile or desktop. This significantly enhances your business’s visibility, making it more likely to attract customer visits.

We don’t just fill out your profile — we optimise every aspect based on how Google determines local rankings:

• Business category & secondary categories
• Business hours, holiday hours & location accuracy
• Keyword-rich descriptions & services
• High-quality images, not stock photos
• Service area, directions & mobile visibility
• Positive reviews & Google Posts strategy

Google rewards businesses that provide all the relevant information, stay up to date, and maintain a legitimate local presence. We fine-tune your Google Business listing to match Google’s expectations — no guesswork, no fluff.

This service is ideal for:

• Local service providers (locksmiths, electricians, plumbers, etc.)
• Shops and cafés with a physical location
• Mobile or service-area businesses
• Anyone who wants to be found in relevant searches within their area

“I’ve worked with about half a dozen seo companies before, trying to lift my Internet relevance above anything miserable, barely. And if you know, you know: money comes out, nothing changes, nobody speaks to you, the phone doesn’t ring, and if you’re lucky, you get some email you can barely decipher with numbers on it, supposed to represent progress. I’m sure many can relate. And if you can’t, well, you’re in luck, you don’t have to: get in touch with Tea Powered. Tea Powered has the expertise, experience, patience, and honesty to make a job that matches or exceeds your expectations. How do I know that? I’m a difficult customer. And why wouldn’t I be? As I said, I worked with SEO companies before, and they all fell short of minimum expectations, with no significant results. No communication. No reports. No accountability. Sometimes all of the above. But sure enough, full price was paid, and paid for long enough to be sure I wasn’t just being impatient. So you can trust me when I tell you that Tea Powered will get stuff done. Just talk to them, and you’ll see by yourself.” — AD Locksmithing.

• Full audit of your Google Business Profile

• Corrections for inconsistent or incorrect business details, including addressing an incorrect business name to prevent account suspensions

• Keyword-optimised business description and services

• Setup of primary and secondary categories

• Upload of high-quality, geo-tagged images

• Strategy for Google Reviews and Google Posts

• Monthly performance tracking and improvement suggestions

If Google suspects your listing is incomplete or inaccurate, it won’t appear in local search results. Providing accurate information, such as up-to-date contact details and responses to customer inquiries, is crucial for improving lead generation and customer experience. We help you show up where it matters most—in front of people nearby who are searching with buying intent.

• Get more visibility

• Attract high-value, direct searches

• Increase calls, visits, and leads

• Build trust with an accurate, professional listing

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No commitment. Just a clear, expert look at how to improve your local SEO.

Creating a Google Business account is the first step to improving local search visibility. Start by visiting the Google My Business website and signing in with your Google account. If you don’t have a Google account, you can create one for free. Once signed in, click “Add a business” and enter your name. If your business has a physical location, you must provide the address. For service-based businesses, you can add a service area instead. Follow the prompts to complete the setup process, including verifying your business through a phone call, email, or postcard. This verification step is crucial to ensure your business is legitimate and prevent unauthorised changes to your listing. Setting up your Google Business account correctly lays the foundation for a strong online presence.

Optimising your business information for Google search is essential for better visibility in local search results. Start by ensuring that your business name, address, and phone number (NAP) are consistent across all online platforms, including your website and social media profiles. This consistency helps Google verify your business’s legitimacy. Choose the most relevant primary and secondary categories for your business, as these will help Google understand what your business offers. Add high-quality photos and videos to your Google Business profile to showcase your products or services. Make sure to keep your business hours up to date, including holiday hours, to help potential customers plan their visits. Accurate and complete business information will improve your local search ranking and enhance the overall user experience. Providing all the relevant information makes it easier for potential customers to find and choose your business.

Choosing the right primary and secondary categories for your Google Business Profile is crucial for improving your local search ranking. The primary category should accurately describe your core business, while secondary categories can highlight additional services or products you offer. This helps Google understand your business’s scope and target keywords and ensures you appear in relevant searches. For example, a coffee shop might select “Coffee Shop” as the primary category and “Bakery” or “Café” as secondary categories. Properly setting these categories can enhance your visibility in local search results, attracting more potential customers to your business.

High-quality images play a crucial role in enhancing your Google Business Profile. They not only make your listing more visually appealing but also help in building trust with potential customers. Google favours listings with authentic, high-resolution photos, as they provide a better user experience. Avoid stock photos; upload images showcasing your products, services, or business location. Consistently updating your profile with fresh images can improve your local search ranking and attract more visitors to your business. Remember, a picture is worth a thousand words; in the digital world, it could be worth a thousand clicks!

Focus on building a strong online presence to enhance your local search performance. Claim and optimise your Google Business profile, ensuring all information is accurate and current. Use relevant keywords in your business description and categories to help search engines understand your business. Encourage positive reviews from satisfied customers, significantly improving your local search ranking. Use Google Posts to share updates, offers, and events, increasing engagement and attracting potential customers. For service area businesses, specify your service areas to reach customers beyond your physical location. Regularly monitor your Google Business profile for updates or changes and respond promptly to customer reviews and inquiries. By following these local SEO best practices, you can improve your visibility in local search results and attract more customers to your business.